Project Scope
Branding & Visual Identity Design
Campaign Ad Design
Business Card Design
Pattern Design
Social Media Design
Merchandise Design
Campaign Ad Design
Business Card Design
Pattern Design
Social Media Design
Merchandise Design
Objective
Camp Wild Sprout is a Summer camp where kids unplug, explore, and grow in confidence and curiosity. Their purpose is to create magical summer memories for kids through outdoor adventures, creativity, and friendship in a safe, inclusive environment.
Digital Ad Campaign
I designed a three-part ad series for Camp Wild Sprout’s summer enrollment campaign. Each ad celebrates a different facet of the camp experience: exploration, creativity, and connection.
The campaign was designed for both Google Display and Meta platforms, optimized for parent engagement and lead generation through a blend of emotional storytelling and playful design.
The goal was to drive parent interest and sign-ups for the summer season by highlighting the camp’s promise: a safe, inclusive place where kids unplug from screens, connect with nature, and grow in confidence.
Social Media Design
I channeled my inner kid when I designed this brand! I included hand drawn illustrations, color and a playful/whimsically touch.
